What does a social login facilitate in ArcGIS?

A social login in ArcGIS allows users to sign in using their existing credentials from third-party platforms, such as Google, Facebook, or Microsoft. This simplifies the authentication process by enabling users to bypass the need to create a separate username and password specifically for ArcGIS. Instead, they can leverage their established accounts, which enhances user convenience and encourages access to the platform.

This method of signing in can increase user satisfaction as it reduces barriers to entry, making it easier for users to start working with ArcGIS without having to remember yet another set of credentials. By integrating social logins, ArcGIS also aligns itself with modern authentication trends, providing a familiar and user-friendly experience for new and existing users.